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Top Diamond Brands in India
»The Gallery
With so many diamond jewelry brands in the market, the customers are assured to find a wide variety to choose from. This implies that all the young and pretty lasses, ready to be wooed by their Prince Charming, can accessories their cherished dream with diamond jewelry items in gold and platinum. The sparkle of those studded ear rings, necklaces, bangles, rings and pendants will make you the perfect bride you always wanted to be. However, just in case you are the bridesmaid, you can choose from a lot more offered, apart from the bridal collections.
Branded Jewelry has transformed the Indian jewelry market significantly and hopes to do well in future too. Some of the top diamond brands in India include
Adora is as diamond jewelry brand, which was launched by a Mumbai based Jewelry Corporation. The brand is themed on love and celebration of life and is trusted by many celebrities. The list includes ‘the Nightingale of India’, Lata Mangeshkar. An exclusive collection Swaranjali was designed for the admirers of the legendary singer as well for all music lovers. Adora boasts of about 65 outlets in 35 cities.
Tanishq is one of the most popular diamond jewelry brands in India and is known for its innovative designs. It is the jewelry business group of ANS Industries Ltd, which is promoted by the ANS group. It was launched in 1995 and boasts of 84 outlets in 61 cities. Tanishq introduced the ‘collections’ strategy in jewelry.
Kiah is another brand which is deemed stylish, light weight and yet striking. It was launched by Sheetal manufacturing company in October 2004. Celebrating womanhood, the brand name, Kiah stands for ‘beautiful place’. It even won the Best showroom in DTC Diamond Season 2005-2006.
Nirvana Diamonds were launched by Fine Jewelry (I) Ltd in 1987. Implementing the state of the art technology, the collection is targeted at fashion conscious, modern and independent women. To prove its authenticity, Nirvana even offered lifetime warranty to its customers.
Take your pick from a delightful assortment of gold jewellery, chains, necklace, rings, earnings, bangles, bracelets and pendants in a wide variety of designs and finishes.
»Majestic Earrings With Aquamarines and Cubic zirconia in Solid Yellow Gold
»Attractive Ring With 1.06ctw Precious Stones – Genuine Diamonds and Topaz Made of Solid Yellow Gold – Size 7.75.


»Nice Ring With Precious Stones – Genuine Diamonds and Peridot Beautifully Designed in Solid Yellow Gold – Size 7
Gold Jewelers, Gold Designers, Gold Jewelry, Gold Jewellery India, Shops, Stores

ANS is a traditional and trusted name in jewelry – a name that spells uncompromising quality and service. ANS Jewelry has taken the lead in offering path-breaking design choices to our discerning customers.
Our roots go back to 1928 when the jewelry business was established by Sri. A. B. Adhinarayana Chettiar. Today, as a fourth generation family of jewellers, the management consists of Sri. A. S. Rajendran, A. S. Sriram, A. R. Sanath Kumar, A. S. Srinath and A. S. Sribashyam.
The main motto of our organization is to deliver high quality goods to our valuable customers. The foundation laid decades ago on this very basis is our guideline and principle. The management strongly believes in this and has taken all efforts to apply and implement this over the years.
ANS Jewelry is situated in the new and developing business district, Swarnapuri. Since, 1928 the business is being operated from a single premises. The first showroom was located at Bazaar Street, Salem, the traditional shopping district. Following the expansion of our showroom, we relocated to a more spacious place offering a shopping area of more than 8,000 sq. ft. spread over two floors. This well-appointed showroom offers the best in convenience and selection with traditional designs and modern styles in a pleasant ambience.
Our products comprise of Gold Jewelry, Silver Ware, Diamond Jewelry and Platinum Jewelry. ANS Jewelry is a BIS license holder ever since the Hallmarking Scheme was introduced in India and we are one of the first few stores to adhere to this stringent quality appraising procedure in India. The objective of hallmarking is to maintain authenticated standards of purity/fineness in gold jewelry, e.g. 916 fineness for 22kt gold . Consumers get the benefit of legally validated purity in the jewelry.
We offer an extensive range of designs in gold and diamond jewelry picked exclusively from various parts of our country.
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Today ANS is a synonym for ‘TRUST’ and is a name that millions trust.
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| For the past two decades we have built relationships with thousands of customers and serving their jewellery shopping needs. |
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At ANS Jewellery, quality, value and expert professional guidance are the cornerstones of our business and you will be pleasantly surprised by our prompt and courteous service and our capable assistance.
Most likely the only jeweller in India to give a full money-back guarantee on its gold purchases, Lalitha Jewellery attracts shoppers from Indian and overseas, welcoming them to join its family of satisfied customers.What is Pure Gold ?Gold is a natural metal. Gold jewelry is usually described in terms of caratage which is an indication of its gold content, for example 22 carat or 22K. Pure Gold is 24 carats (i.e. 99.9% pure). Such a metal in its purest state is very soft and impractical for making jewels.To create jewelry that is practically wearable, gold has to be alloyed with other harder metals in the required proportions to make it malleable and durable. It is then called 22K, 18K and so on depending on the percentage of alloy that is added.Gold jewelry used in India are of the following caratage:
What are alloys? Alloys are basically mixtures of more than one metal, usually added to increase the strength and enhance the colour of Gold. Copper and Silver are the commonly used metals in a Gold alloy. What is 916 Gold? The common Gold alloy to be used in any good quality gold jewel is 22 Kt Gold. It means that the gold is 91.6 % pure and hence the name 916 Pure Gold, an internationally accepted standard. What is a Hallmarked Jewelry? Hallmarking is a method of assessing the purity of gold by a competent authority. Hallmarking certifies that the jewelry conforms to National/International Standards of Purity. In India, the BIS, i.e., Bureau of Indian Standards undertakes certification of purity of gold jewelry in accordance with Indian Standards IS:1417 Grades of Gold & Gold Alloys. Every hallmarked jewel consists of the BIS logo, fineness number – caratage and mark of the BIS recognized assaying and hallmarking centre. Every person is proud about his/her jewelry. In order to wear those jewels in style it is necessary to take utmost care, for there are chances for them to get discoloured, damaged, or scratched. Taking good care of your precious jewels and ornaments is very easy. All it takes is a little time, whether it is gold, diamonds, silver or pearls. Note: These instructions are only a guideline to help you preserve you precious jewelry in its original beauty. It is always better to consult a jeweler for some expert advice. |


Most likely the only jeweller in India to give a full money-back guarantee on its gold purchases, Lalitha Jewellery attracts shoppers from Indian and overseas, welcoming them to join its family of satisfied customers.What is Pure Gold ?Gold is a natural metal. Gold jewelry is usually described in terms of caratage which is an indication of its gold content, for example 22 carat or 22K. Pure Gold is 24 carats (i.e. 99.9% pure). Such a metal in its purest state is very soft and impractical for making jewels.To create jewelry that is practically wearable, gold has to be alloyed with other harder metals in the required proportions to make it malleable and durable. It is then called 22K, 18K and so on depending on the percentage of alloy that is added.Gold jewelry used in India are of the following caratage:

